Master Export 1Explore the library
Sobre a operação

Two sectors. Seven markets. One shared initiative.

MASTER EXPORT 2.0 — Internationalisation of the Metalworking and Habitat sectors is a collective project that aims to strengthen the export capacity of small and medium-sized enterprises in Portugal’s North and Centre regions.

The project combines knowledge of international markets, the promotion of Portuguese products and services, and engagement with business stakeholders to support a more informed and prepared approach to internationalisation.

Two sectors. Seven markets. One shared initiative.
How the project works

Six activities, one coordinated approach.

A1

Diagnóstico do potencial exportador do Habitat e da Metalomecânica

Assessment of the export potential of both sectors in the North and Centre regions, identifying capabilities, needs and critical competitiveness factors.

A2

Diagnóstico das necessidades nos mercados

Analysis of needs, preferences, requirements, channels and critical competitiveness factors in the seven target markets, including benchmarking and dissemination.

A3

Desenvolvimento e promoção nos mercados de destino

Development of catalogues, videos, institutional missions, protocols, media communications and dissemination activities for the seven markets.

A4

Master Export Days

Inbound missions to present the sectors to buyers, importers, specifiers, associations and specialist media.

A5

Comunicação e impacto

Update of the project identity and platform, development of the Library, communications plan, promotional materials, institutional events and dissemination of results.

A6

Gestão da operação

Technical and financial coordination, monitoring, internal and external evaluation, digital management and reporting.

Milestones

Targets set for the project.

Meta: 7

Target, EU and non-EU markets covered by significant project activities

Meta: 16

Dissemination activities carried out during the project

Meta: 242

Participants in dissemination activities carried out during the project

Meta: 512

SMEs reached by project activities

Next step

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